Konnektors produced 25 qualified sales-ready leads for Ebooth
Ebooth was an indisputable company based in United States that provides software development of event management tools that targets various kinds of businesses including Caterers, Restaurant, Marketing Companies, Event Organizers, and Event Convention Centers. They have expanded in 11 vertical markets which demonstrates not only their product solution’s flexibility but also their ability to serve a variety of customer needs.
Location
United States, Clinton Massachusetts
Industry
Software
Service Rendered
Lead Generation
Appointment Setting
Overview
Ebooth is a Software Company that provides software development of event management tools which targets various kinds of businesses. Their clients include: Caterers, Restaurant, Marketing Companies, Event Organizers, and Event Convention Centers. They have demonstrated not only their product solution’s flexibility but also their ability to serve a variety of customer needs.
Goals
The Client want to increase their presence throughout North America. They are looking for a marketing partner who could execute a more targeted lead generation campaign and bring in more qualified sales leads.
Challenges
Ebooth hired a different company before to supply leads however, due to a saturated contact list, limited market area, and changing lead qualification requirements, they still encountered a great difficulty.
Process
Upon knowing Konnektors, Ebooth decided to outsource its marketing operations to implement its lead generation and appointment setting campaign.
- One week upon starting the campaign, Konnektors conducted catch up conference calls with Ebooth to address campaign-related issues and facilitate exchange of ideas. Ebooth also provided Konnektors with weekly updates on companies they wanted to focus on.
- The goal was to generate fully qualified, ready-to-engage prospects with near-term sales potential. So Konnektor’s banked to its extensive data base and made a list of qualified leads.
- After two weeks all the necessary materials are ready then the Client started the campaign. On the first two weeks, our team build follow-ups and included adjustments to the campaign.
Results
By the end of the campaign, Ebooth expressed its gratitude to Konnektors to its dedication and hardwork. The y found that using Konnektors’ targeted contact list resulted in higher contact rates and lead quality, and it was finally able to escape its dependence on its own saturated contact lists.
- Konnektors successfully generated a substantial number of leads from outbound calls
- Konnektors reached almost 300 decision makers
- Konnektors produced more than 25 qualified sales-ready leads despite the busy holidays